Rotate° Partners with Statsig to Empower Data-Driven eCom Experiences
We are excited to announce a new partnership with Statsig, the complete platform for product growth that lets companies build faster, ship smarter, and learn more from their data. As part of our mission to deliver data-rich, brand-led eCommerce experiences, this strategic move enables us to offer enterprise-level data solutions to our clients at significantly reduced costs. Our collaboration with Statsig aims to democratise access to data, enabling businesses of all sizes to leverage insights that were once limited to larger enterprises.
We were looking for a platform that goes beyond mere measurement and reporting, one that democratises data across product teams and unlocks actionable insights. Statsig delivers exactly that: an all-in-one, affordable, and extendable platform that aligns perfectly for client & team needs.
When it comes to capturing and analysing data, traditional analytics platforms like Google Analytics (GA) often fall short. While GA has been a staple for many, it generally lacks wider accessibility, isn’t specifically designed for product analytics, and can only capture around 80% of sessions. Additionally, it frequently relies on data sampling, which can skew insights and leave businesses without a complete picture of user interactions.
With Statsig, we’re addressing these challenges head-on to provide our clients with much more comprehensive data capture and analysis to support business decisions. There are 5 key aspects of the Statsig platform that we are particularly excited about:
1. Product and Web Analytics – Statsig enables Rotate° to provide all teams with seamless access to critical data, ensuring everyone can work from a single source of truth to make informed decisions that enhance user experiences. Importantly, Statsig captures 100% of data server-side which provides a much clearer picture of site behaviour compared with other analytics platforms.
2. Cohort Targeting – Using Statsig’s advanced cohort targeting features, our clients can tailor their marketing and product strategies through effective audience segmentation. This ensures their messages resonate with the right customers at the right time, leading to improved engagement and conversion rates.
3. Release Management Systems – Statsig’s robust release management allows Rotate’s clients to roll out features quickly and safely, reducing the time to market for impactful updates and also empowering teams to understand the impact of new features against core site metrics such as conversion rates and revenue.
4. Product Experimentation – With Statsig’s sophisticated experimentation tools, Rotate’s clients can measure the real impact of each feature release and gather data-driven insights into future conversion rate optimisation (CRO) opportunities, refining their store experiences through A/B testing, experimentation and personalisation tactics, delivered to a percentage of the audience.
5. Cost-Effective Solutions – By leveraging Statsig’s powerful tools, we can provide our clients with enterprise-level analytics without the enterprise price tag. As a result, those brands can allocate more resources to growth initiatives while still accessing the insights needed to drive impactful decisions.
Rotate° and Statsig share a vision for empowering brands with meaningful data insights that drive real growth. We’re thrilled to support Rotate° as they continue setting new standards for performance-led, brand-driven eCommerce experiences.
This partnership is already delivering value, with initial projects showcasing how Statsig’s platform can boost conversion, refine the user journey, and scale product innovation for Rotate’s eCommerce clients. Together with Statsig, we are committed to enabling all of our clients to make data-driven eCommerce decisions, combining top-tier analytics with actionable, scalable insights to push their business forward.
See more on Statsig here:
www.statsig.com
Interested to learn how Statsig could unlock valuable insights for your business? Get in touch to discuss further.